Industries
Experts, focused on helping portfolio companies grow faster
Craig Group partners with private equity investors and portfolio operators to fast-track growth where the opportunities are biggest. Whether you need support driving results with value creation efforts, in due diligence, or are looking to accelerate your exit strategy, our team offers the experience and expertise to move forward with confidence. We are industry agnostic, but have significant experience in:
Industrials & Manufacturing
Craig Group understands the unique challenges faced by industrials and manufacturers, including managing complex supply chains, navigating tight competition, and meeting evolving customer demands. Our expertise spans industrial services, products and technology, and infrastructure, as well as distribution and logistics.
Within manufacturing, we have proven success in value-add distribution, B2B services, and chemicals, having helped companies optimize operations, capture aftermarket revenue opportunities, and implement service-based revenue models.
Across all sectors, we design targeted go-to-market strategies that address channel complexity, develop KPI-driven sales structures to improve productivity, and deliver training to enhance sales efficiency and lead generation. Whether your PE-backed company is scaling operations, expanding aftermarket services, or modernizing its commercial approach, Craig Group provides the tools and strategies to achieve measurable results.
Energy
Craig Group applies deep industry knowledge and GTM expertise to help energy and other highly-regulated companies thrive amid market volatility and complex compliance requirements. We align sales and marketing with clear, actionable goals and leverage data-driven strategies to increase market share and streamline operations. Our approach equips your teams to navigate long sales cycles, technical demands, and regulatory constraints, driving sustainable and compliant growth.
SaaS
Craig Group delivers agile go-to-market strategies for SaaS companies focused on rapid adaptation and scalable growth. We leverage predictive analytics to identify key growth drivers and optimize your sales and marketing funnels, helping you accelerate customer acquisition, drive retention and build a commercial engine designed for sustained, predictable revenue.
Healthcare
Craig Group specializes in go-to-market strategies for healthcare, including medical devices, clinic roll-ups, and B2B2C models. We design sales and marketing frameworks that address the unique challenges of reaching key decision makers, navigating fragmented provider networks, and engaging end consumers. Our approach balances regulatory demands with the need for innovation, helping you improve operational efficiency, scale multi-location operations, and drive patient-focused growth while maintaining strict compliance requirements.
B2B Services
Long-term B2B success comes from strong client relationships and clear value delivery. Craig Group builds tailored go-to-market strategies that scale your commercial efforts without sacrificing the personal touch. We create customized sales frameworks and high-performance marketing funnels, ensuring your teams engage the right clients and convert more opportunities—optimizing revenue and profit at every stage of the client lifecycle.
