Thought Leadership
The Dilemma: Hire Revenue Leader or Build Infrastructure First?
CRO or infrastructure first? Learn a smarter approach to scaling revenue and setting your next sales leader up to win.Read More
Smarter Upselling & Cross-Selling in PE Equity: A 10-Step Framework for Expansion Revenue
A 10-step framework to help PE portcos drive smarter upselling and cross-selling, unlocking efficient growth from the existing customer base.Read More
Build Inside Sales Now – Before Your Growth Strategy Stalls
For private equity firms expanding into new verticals, the ability to generate, qualify, and close leads remotely is essential.Read More
The Role of a Business Growth Advisor in Private Equity Success
Business growth advisors can drive private equity success with tailored strategies for improved revenue, efficiency, and scalability.Read More
Why Generic Messaging is Killing Your Sales Pipeline
Avoid the pitfalls of generic marketing in your GTM strategy. Learn how the right approach can boost revenue growth and exit valuations.Read More
Tariffs, Turbulence, and the Secret Weapon for Revenue Growth
Tariffs and volatility challenge mid-market companies. Discover 6 ways to shorten sales cycles, increase revenue, and grow EBITDA.Read More
Creating a Value Creation Plan for Private Equity Portfolio Companies
Learn how private equity-backed portfolio companies boost ROI through a focused value creation plan and expert execution.Read More
Sales Acceleration for PE-Backed Firms: The Formula That Works
PE-backed portfolio companies facing intense growth pressures can’t afford to waste time—they need rapid results.Read More
How Private Equity Portcos Can Drive ROI Through Digital Marketing
Boost your portco's ROI with digital marketing strategies and learn how Craig Group can help create value for your portfolio.Read More
Bolt-On Acquisitions: Are We Overlooking the Risks?
Too often, bolt-ons are seen as easy add-ons, but when the integration play isn’t tight, any expected value addition disappears fast.Read More