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Growth At Risk? Why “Pre-Suasion” Needs To Be In Your Playbook

By Craig Group | September 24, 2025
Pre-suasion tactics that shorten sales cycles, boost conversions, and accelerate PE portfolio exits before prospects engage.

5 Strategic Pricing Moves That Beat Doubling Your Marketing Budget

By Summer Craig | September 12, 2025
Discover 5 strategic pricing moves that deliver 15-25% margin expansion. Proven revenue growth strategy from Craig Group's PE advisors.

Kobus Pipe Puller: Sales & Marketing Overhaul

By Craig Group | September 4, 2025
Kobus Pipe Puller had innovative technology but manual processes that limited growth potential. Craig Group architected a complete sales and marketing system - building…

Summer Craig Appointed to ACG Houston Board of Directors

By Craig Group | September 3, 2025
Summer Craig joins ACG Houston Board of Directors, reflecting Craig Group's leadership in middle-market growth and PE strategy.

Why “Talent First” Is Killing Your PE Growth Strategy

By Craig Group | September 2, 2025
Why 75% of PE firms fail: hiring talent before strategy. Discover the 'strategy first' framework that delivers faster scaling and better ROI.

The Dilemma: Hire Revenue Leader or Build Infrastructure First?

By Ajay Joshi | August 4, 2025
CRO or infrastructure first? Learn a smarter approach to scaling revenue and setting your next sales leader up to win.

Contract Manufacturer Case Study: Driving Growth & EBITDA

By Craig Group | July 23, 2025
A Texas-based contract manufacturer faced stalled growth, shrinking margins, and underwhelming sales performance despite private equity backing in a highly competitive manufacturing landscape. By…

Smarter Upselling & Cross-Selling in PE Equity: A 10-Step Framework for Expansion Revenue

By Craig Group | July 10, 2025
A 10-step framework to help PE portcos drive smarter upselling and cross-selling, unlocking efficient growth from the existing customer base.

Energy Services Provider Scales with Strategic Marketing Overhaul

By Craig Group | June 17, 2025
This Midwest energy firm had the scale and technical expertise to grow but needed a stronger marketing foundation. Craig Group identified gaps, refined the…