Business Growth Thought Leadership
Winning Industrial Buyers Before They Call: The Power of Digital Self-Service
70% of B2B buyers research before contacting sales. How digital self-service drives 10-20% growth for PE-backed industrial companies.
Need Growth? Align Marketing With Sales & CS To Grow Faster In Q4
Marketing alignment is mission-critical in Q4. Discover 10 steps to align Marketing, Sales, and CS to finish the year strong.
Growth Stalling? Make Sure Customer Success Is Prepared To Drive Revenue In Q4
Is your Customer Success team ready for Q4? Use our checklist to boost renewals, prevent churn, and turn CS into a key revenue driver.
Is Your Sales Team Ready to Win Q4?
Follow our 10-point Q4 checklist to improve focus, deal execution, and revenue performance before year-end.
Growth At Risk? Why “Pre-Suasion” Needs To Be In Your Playbook
Pre-suasion tactics that shorten sales cycles, boost conversions, and accelerate PE portfolio exits before prospects engage.
5 Strategic Pricing Moves That Beat Doubling Your Marketing Budget
Discover 5 strategic pricing moves that deliver 15-25% margin expansion. Proven revenue growth strategy from Craig Group's PE advisors.
Why “Talent First” Is Killing Your PE Growth Strategy
Why 75% of PE firms fail: hiring talent before strategy. Discover the 'strategy first' framework that delivers faster scaling and better ROI.
The Dilemma: Hire Revenue Leader or Build Infrastructure First?
CRO or infrastructure first? Learn a smarter approach to scaling revenue and setting your next sales leader up to win.
Smarter Upselling & Cross-Selling in PE Equity: A 10-Step Framework for Expansion Revenue
A 10-step framework to help PE portcos drive smarter upselling and cross-selling, unlocking efficient growth from the existing customer base.
We speak your language.
Uniquely tenured with operating experience and board savvy EQ, Craig Group brings a proven track record of helping private-equity-backed companies achieve their growth goals—whether it’s capturing market share or positioning for a successful exit.
