Observations, insights, and revelations

A Boost For Mental Health: Promoting The Houston Hope Line

Craig Croup partnered with the Hope and Healing Center & Institute to increase both the call volume and awareness of the Houston Hope Line.
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All About Summer Craig

Summer Craig's history of digital advertising framed her decision to start The Craig Group in 2019 to help companies solve problems through marketing.
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All About Libby Covington

Libby Covington joined Craig Group in July 2020 in order to use her expertise to help private equity backed companies grow revenue and profitability.
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The Power of Programmatic Advertising + Digital Technology

Craig Group partners with Goodway Group to maximize ad buys in real-time
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Seamless Communication Defines Successful White Label Partnership

Craig Group finds a digital niche in marketing communications
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Five Weeks and 31 Markets

A successful omnichannel marketing campaign from the ground up
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School children at Independent school distrct

Digital Marketing 101

Success of pivot to digital communications at Texas school districts
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Developing In House Marketing Resources To Improve Results

Enhance the speed of business growth
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The (Tracking) Times They Are A-Changing

Ad tracking is going to look very different.
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